Reading Robert Penn Warren's "All the King's Men" (1946), the echo from our current divider-in-chief was unmistakable. Southern demagogue Willie Stark is making his first run for governor. This being his first run, he is not yet a fully-developed demagogue. Willie has a carefully thought-out tax plan that balances various competing interests; he presents this to the voters at various speeches; he is ignored, because absorbing policy nuances would require some thought and effort from the voters.Jack Burden (newspaperman assigned to cover Willie's campaign) tries to straighten out Willie as to his approach: "Maybe you try to tell 'em too much. It breaks down their brain cells."
"Looks like they'd want to hear about taxes, though," [Stark] said.
"You tell 'em too much. Just tell 'em you're gonna soak the fat boys, and forget the rest of the tax stuff."
**sigh**
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